Definition
Coordinating creators, briefs, assets, deadlines, and approvals for user-generated content campaigns in one workspace.
Why it matters
As creator volume grows, scattered briefs and email-based approvals break down. Structured project management maintains quality and speed.
How to evaluate
- Centralizes briefs, visual assets, and scene plans in one place
- Tracks production progress across multiple creators
- Connects content delivery to campaign reporting
How Kitbees supports it
- UGC project workspace brings scenes, briefs, and moodboards into a single production view
- AI-generated scene presets and video previews help creators understand the vision before they start shooting
- Projects link to campaigns so delivered content feeds directly into performance tracking