Know the risks before you reach out

Controversies, legal issues, sponsor withdrawals, and audience toxicity — surfaced automatically on every creator profile so nothing catches you off guard.

Brand safety that goes beyond a checkbox.

Real-time news monitoring, AI comment analysis, and reputation scoring — all before you commit budget.

News monitoring

Recent news and media mentions surfaced automatically for every creator. See what's happening before it becomes your problem.

Controversy detection

Legal scrutiny, sponsor withdrawals, public backlash — flagged as considerations so your team can make an informed call.

Comment risk analysis

AI scans audience comments for harassment, hate speech, and toxic patterns. Know what the conversation looks like before your brand joins it.

Credibility scoring

Composite credibility score based on growth patterns, audience authenticity, and content quality — one number to anchor your evaluation.

Content quality signals

Evaluate content quality and consistency across a creator's feed. Spot declining effort before it affects your campaign.

Growth anomaly detection

Suspicious follower spikes, engagement drops, and bot-driven growth patterns — detected and flagged automatically.

The full picture, at a glance.

Every creator profile includes a Creator Quality section with credibility scoring, brand safety findings, and content quality signals. No digging through tabs — the most important risk signals are visible before you scroll.

  • Credibility score with clear high/medium/low rating
  • Brand safety findings like legal scrutiny and sponsor withdrawal
  • Content quality scoring based on consistency and effort
Creator Quality section showing credibility score, brand safety findings, and content quality rating.

Controversies surfaced, not buried.

The Considerations tab pulls together everything that could matter — legal issues, public backlash, sponsor withdrawals, and reputation risks. Each item is specific and actionable, not a generic warning label.

  • Specific controversy descriptions with real context
  • Legal, financial, and reputational risk categories
  • Actionable findings your team can evaluate quickly
Considerations tab showing specific controversies, legal scrutiny, and sponsor withdrawal signals for a creator.

Real news, not guesswork.

Kitbees monitors web sources for recent news mentions tied to every creator. Collaborations, awards, interviews, and controversies — all in one feed so your team has full context before outreach.

  • Automated web search for recent creator mentions
  • News feed covering collaborations, press, and incidents
  • Fresh signals updated regularly, not stale data
News tab showing recent media mentions and public activity for a creator.

See what the audience is really saying.

AI-powered comment risk analysis goes beyond sentiment. It classifies harassment, body shaming, hate speech, and other toxic patterns — and gives your team a clear recommendation on whether the creator is safe for your brand.

  • Creator-level and topic-level risk scoring
  • Concerning comments surfaced with specific classifications
  • AI-generated recommendation tailored to brand sensitivity
Comment Risk Overview with risk levels, concerning comment examples, and AI-generated brand safety recommendation.

Stop finding out about controversies after the contract is signed.

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Frequently asked questions

Everything you need to know about Kitbees.

Kitbees runs automated web searches for every creator profile, surfacing recent news mentions, press coverage, and public incidents. Results are summarized and displayed directly on the creator profile so your team has context before reaching out.

The screening covers legal scrutiny, sponsor withdrawals, public controversies, audience toxicity, growth anomalies, and content quality issues. Each risk is flagged as a specific finding — not a generic score — so your team can evaluate context and severity.

The credibility score combines multiple signals: audience authenticity, growth pattern analysis, engagement consistency, and content quality. It's designed to give you a quick anchor for evaluation, with detailed findings available when you need to dig deeper.

Yes. The Comment Risk Overview surfaces specific concerning comments with classifications like harassment, hate speech, or body shaming. You see the actual content and the AI's reasoning, plus an overall recommendation based on your brand's sensitivity level.

News and reputation signals are refreshed regularly to ensure you're working with current information. Creator profiles are automatically updated so you're never making decisions based on stale data.